Google Ads Campaign Set Up

You want to have a Google Ads campaign set up? We’ll handle your search engine advertising professionally – with a solid strategy, clear goals, and clean technical setup. So you don’t waste money on clicks that go nowhere, but invest in results that truly matter.

Google Ads Campaign Set Up – Our Agency Services

Our Google Ads agency based in Vienna takes care of the entire setup of your campaign – from goal definition to technical implementation. We focus on structured, performance-driven search campaigns that are precisely tailored to your business model.

Strategic Goal Definition
Together with you, we define the goal of your campaign. This could be generating inquiries, driving sales, or attracting high-quality website traffic.
Market Analysis & Strategy
We then analyze how to best achieve your goal. This includes reviewing search volumes, competition, and potential – and developing a tailored strategy with budget recommendations.
Account Setup
If you don’t yet have a Google Ads account, we’ll create one for you and set it up correctly.
Campaign Creation
Based on the defined strategy, we set up your campaign from start to finish: including campaign structure, keyword selection, ad copywriting, ad extensions, and choosing the right bidding strategy.
Conversion Tracking Setup
To measure success, we implement the necessary tracking. If you already have a Google Analytics account, we’ll connect and configure it accordingly.
Landing Page Review
We review your landing pages and provide specific recommendations for improving your conversion rate.
Quality Check & Go-Live
Before the search campaign goes live, we conduct a thorough quality check. After launch, we do an initial performance review to validate key data.
Campaign Dashboard
In Looker Studio, we create a clear dashboard displaying all relevant campaign data in real time.
Fine-Tuning After 30 Days
After the first month, we analyze performance data and assess whether targeted optimizations are needed. This fine-tuning marks the end of our service – unless you opt for ongoing management or coaching.

Optional Add-On Services

International Campaigns
If you want to run an international, multilingual search campaign, we adapt your main campaign for other markets – including keyword research and ad translation.
Remarketing Campaigns
To re-engage users, we can set up remarketing campaigns in the Google Display Network and/or on YouTube – especially effective for longer decision-making processes.
Landing Page Creation
The best click is useless if the landing page doesn’t convert. On request, we create conversion- and sales-focused landing pages – modern, clean, and tailored to your offering.
Ongoing Campaign Management
A Google Ads campaign is a complex system. To maintain good results, ongoing management is recommended. If you’d rather not handle this yourself, we’re happy to support you. You can find more information here.

Who Is This Set Up Service For?

Our service is designed for businesses that…

don’t want to or can’t manage Google Ads themselves
don’t want to risk mistakes when starting out
have already tried Google Ads but didn’t get satisfying results
need to use a limited advertising budget efficiently from the beginning
are looking for a campaign structure that’s built for long-term success

“A successful Google Ads campaign doesn’t happen by chance. It’s built on a clear strategy, technical precision, and a deep understanding of how a campaign needs to be structured to achieve its goal. Those who start without experience often make costly mistakes during setup and waste potential before the campaign even goes live. Our mission as an agency is to prevent exactly that – through solid planning and years of hands-on experience.”

Christian Wagner, agency owner, has been working with Google Ads since 2008

Why Work With Us

Clear Goal Orientation
Every campaign is consistently aligned with your defined goal – whether that’s generating leads, driving sales, or increasing visibility. We minimize wasted ad spend through precise targeting.
Holistic Setup
We don’t see Google Ads as a standalone tactic, but as part of your broader digital customer acquisition strategy. That’s why we think strategically from the start: Who are we targeting? What’s the message? Where do users land? And how is success measured?
Efficient Execution
If you want us to create a Google Ads campaign for you, we’ll work in a structured, efficient, and results-driven way. No unnecessary loops, no detours – just a clear plan from briefing to go-live.
Independent & Honest
We don’t work for Google – we work for our clients. That’s why we don’t display a partner badge, don’t accept kickbacks, and will honestly tell you if Google Ads isn’t the right channel for your goals.
Experience Matters
We’ve been running search campaigns for years – for solo entrepreneurs and international brands alike. This experience allows us to set up the right campaigns from the very beginning.
Clear Communication
We explain what we’re doing – without jargon. So you always understand what we’re working on and why.

The Process – How It Works When You Want Us to Set Up a Google Ads Campaign

Send Us a Briefing
You send us the key information about your planned campaign and describe as clearly as possible what you want to achieve with Google Ads (e.g. inquiries, sales, traffic, etc.).
Initial Consultation
In a short phone or video call, we clarify any open questions and check whether our Google Ads agency in Vienna is a good fit for your project.
Quote & Approval
You’ll receive a binding quote with a fixed price. Once approved, we begin implementation.
Strategy
After a thorough analysis, we develop a custom campaign strategy and coordinate it with you.
Setup
Once the strategy is approved, we begin the actual campaign setup. We create the campaign structure, define suitable keywords, write the ad texts, and take all necessary steps for a professional setup.
Feedback & Go-Live
After final alignment, we launch the campaign. You enter your billing information directly in the account so Google can charge you for the ad spend.
Monitoring & Optimization
Shortly after launch, we check if the campaign is running as planned and give you access to the dashboard. After about 30 days, we analyze the initial results and implement targeted optimizations. From there, you decide whether to continue managing the campaign yourself or have us take over ongoing support.

FAQs about Google Ads Set Up

The cost depends heavily on the scope and complexity of your campaign. A simple local setup with a few ad groups can be implemented much faster than a complex, multilingual campaign with dozens of landing pages or product variants.
We calculate our prices individually and transparently. After receiving your briefing and completing an initial consultation, you’ll quickly receive a binding quote with a fixed price for the complete setup.
This price includes, among other things: goal definition, market analysis, strategy development, ad copywriting, keyword setup, conversion tracking, and one round of optimization after the campaign launch.
The ongoing advertising costs paid to Google are separate and billed directly through your own ad account. We provide a recommendation, but you decide how much you want to spend.
Important: Our service covers a one-time setup. There are no ongoing management fees unless you choose to book additional optimization or ongoing support later.
On average, it takes 2 to 3 weeks from the initial briefing to the launch of your Google Ads campaign.
After receiving your briefing, we’ll have a short phone or video call to clarify any open questions and determine whether our Vienna-based Google Ads agency is the right fit for your project. You’ll then receive a binding quote with a fixed price. Once approved, we begin implementation.
Depending on the scope of the project and your response time, the process involves several steps: we develop a custom campaign strategy, research relevant keywords, write ad copy, set up conversion tracking, and review your landing pages for potential issues. We handle everything required for a professional campaign setup.
Before the campaign goes live, we’ll review all final elements with you – especially the ad content. Once you approve, you’ll enter your billing information directly in your Google Ads account so that Google can charge the ad spend correctly. We’ll then activate the campaign.
If you need an especially fast turnaround, feel free to let us know. A quicker implementation is possible – but we always make sure no critical steps are skipped. A proper setup is always worth the effort.
Our work doesn’t end with the campaign going live. About 30 days after launch, we analyze the initial performance data and implement targeted optimizations.
This one-time fine-tuning is included in our setup fee and helps identify early weaknesses and unlock the full potential of the campaign.
It may involve adjustments to keywords, ad copy, bidding strategies, or audience targeting. Technical refinements to the conversion tracking setup can also be part of this optimization phase.
After this stage, our setup service is complete. If you’re interested in ongoing campaign management, we’d be happy to provide you with a separate offer.
What’s important to us: You remain in control at all times. There are no hidden contracts or dependencies. Once paid, the campaign is entirely yours.
A solid briefing saves time, avoids misunderstandings, and significantly improves the quality of the campaign.
The following details are especially helpful if you want us to set up a search campaign for you:
- What is the specific goal of the campaign (e.g. leads, sales, appointment bookings)?
- Which products or services should be promoted?
- What is the monthly advertising budget?
- Which geographic regions should be targeted?
- When should the campaign start?
What website tracking is currently in use? (e.g. Google Analytics, Matomo) Are conversions already set up in your tracking tool?
Additional information about current marketing efforts, target audiences, or past experience with Google Ads is also useful.
Not sure what’s relevant? No problem. You can send us a quick message with a rough outline, and we’ll get back to you with specific follow-up questions and a structured proposal for the next steps.