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Google Ads Coaching

We help companies manage Google Ads safely and successfully on their own.

Basic Services:

Google Ads Coaching

  • Joint definition of goals for the coaching
  • Initial assessment of the current Google Ads account
  • Support with structural or strategic (re)alignment
  • Clarification of open questions about campaigns, ads, keywords, tracking, etc.
  • Analysis of problems and stumbling blocks in existing campaigns
  • Transfer of in-depth know-how for in-house use
  • Practical guidance for strategic and operational improvements
  • Feedback on measures already implemented and planned steps
  • Teaching a results-oriented way of working

Format:

Remote or on-site in Vienna (by arrangement)

Duration:

As required – as a single session, ongoing over several weeks or on an ongoing basis

Who is the coaching suitable for?

  • Companies that manage Google Ads internally or would like to do so
  • In-house marketing teams with specific questions or problems
  • Managers who want to get more out of their budget
  • Companies that do not want to rely on agencies in the long term
  • Anyone who wants to not only manage Google Ads, but also understand them

Optional additional services from our Google Ads Agency

  • Basic training in Google Ads / Google Analytics / Tag Manager / Matomo

Our objective

Our goal is to empower in-house teams so that they can manage their Google Ads campaigns independently, efficiently, and in a targeted manner—without having to rely on external help on an ongoing basis.

What matters to us

  • Imparting knowledge instead of creating dependent structures
  • Promoting a results-oriented approach instead of blindly burning through budgets
  • An independent outside perspective to avoid operational blindness
  • Clear language instead of jargon-filled training sessions
  • Adaptation to your pace, your goals, and your level of knowledge

Good to know:

Google Ads Coaching

Lead time:

for new partnerships 1–2 weeks

About
our Google Ads Agency
in Vienna

Framework conditions:

Google Ads Coaching

  • For coaching, access to your existing Google Ads account is required
  • Access to web analytics tools (e.g., Google Analytics, Matomo) helps to better understand user behavior.
  • Billing is on an hourly basis and is transparent and dependent on the amount of work involved – there are no minimum terms or restrictive contracts.
  • The scope and frequency of the coaching are agreed individually – from one-off training to support over several weeks.
  • Coaching sessions are usually billed on a monthly basis. Payment is due within 14 days.
  • Upon request, coaching can take place remotely or on site in Vienna.

Process

  1. Send briefing
  2. Free initial consultation & goal definition
  3. Insight into Google Ads account
  4. Quotation and individual coaching plan
  5. Coaching sessions (remote or on-site)
  6. Follow-up & written recommendations
  7. Optional: Follow-ups & sparring-style support

Send briefing

Google Ads Coaching

You should answer these questions in a briefing:

Please answer the following questions in the briefing:

  • What do you want to achieve with the coaching?
  • Who will be working with Google Ads internally?
  • What prior knowledge is already available?
  • Are there any specific problems, questions, or objectives?
  • Are you already working with Google Analytics or conversion tracking?

Frequently asked questions and answers:

  • Is coaching also suitable for beginners?
    Yes, we meet you where you are and tailor the content and pace to your team.
  • Do you also take care of implementation in the account?
    If desired, we can provide selective support. However, the focus is on enabling you to take action yourself.
  • How many coaching hours are recommended?
    That depends on your goals and level of knowledge. The first “aha” moments usually occur after just 2–3 hours.
  • Is coaching an alternative to ongoing support from an agency?
    For many companies, yes – especially if you have the internal resources and interest to manage Google Ads yourself.

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