Google Ads for small businesses

Want to use Google advertising to grow your business in a predictable way—without expensive experiments?

New business. Measurable results. No guesswork.

Whether you’re a retailer, craftsman, service provider, or small online shop, many small businesses have the same questions:

Is Google Ads even worth it for my small business?
What monthly advertising budget is necessary—$400, $800, or more?
How do I advertise where my target audience is actually looking?
How do I keep the risk low when every dollar counts?
Will I still have time for my day-to-day business?

We develop Google Ads campaigns that bring small businesses new business in a predictable way – efficiently, transparently, and tailored to their needs.

The challenge: achieving a lot with a small budget

Small budgets don’t forgive mistakes. If you start without a strategy, you’ll quickly lose money:

Large competitors drive up click prices
Automatic Google suggestions rarely fit mini budgets
Wrong keywords burn capital immediately
There’s no time for constant readjustments

Without clear priorities, every wrong click leads to frustration – and an empty cash register.

What is at stake?

Valuable advertising dollars are wasted instead of generating revenue
Competitors gain visibility – and customers
Missing data prevents meaningful optimization and growth
Uncertainty grows: “Is advertising even worth it for us?”

As a specialized Google Ads agency, we show you how even small businesses can generate measurable new leads and sales every month.

Develop a budget-friendly strategy

Wir prüfen Suchvolumen, Wettbewerb und Marge – und greifen zuerst die Chancen an, die schnell Umsatz bringen.

Careful, low-risk

Instead of advertising a little bit everywhere, we only promote the most promising keywords, locations, and times.

Professional setup

From ad copy to tracking: everything streamlined, GDPR-compliant, and without costly bell and whistles.

Landingpages that sell

Short paths, clear messages – so that prospective customers don't click away, but buy or call instead.

Optimization in a sensible rhythm

For small budgets, a quarterly or half-yearly check is often sufficient. If the budget increases, we will adjust the scope of our services accordingly.

Clear reports & live dashboard

Jeder Cent ist nachvollziehbar – Sie sehen sofort, welche Anfragen Ihr Werbebudget bringt.

Optional: SEO as a long-term boost

Successful ad data flows into your search engine optimization – helping you grow organically, step by step.

Why small businesses work with us – your advantages

Google Ads for small businesses requires precision. Here’s our promise in one sentence: We make your budget go a long way.

Budget focus & efficiency

Every dollar or euro counts – we invest it where it generates measurable revenue.

Customized strategy

No copy-paste: Each company receives its own practical plan.

Careful optimization

We avoid costly experiments and increase performance step by step.

Experience & Data

Countless campaigns in a wide variety of industries show us what really works.

Full transparency

The account is in your name, costs go directly to Google – you retain control and oversight.

Flexible partnership

No long contracts – you can pause, scale, or cancel whenever it suits you.

Fair agency prices

Our fees may seem higher at first, but they quickly pay for themselves through savings on avoided costs.

Independent & honest

No kickbacks, no Google partner obligations – we act exclusively in your best interests.

This is how the collaboration works

Free initial consultation
We clarify goals, budget, and expectations.
Rough strategy & offer
You receive a clear plan—individual, realistic, and comprehensible.
Campaign setup
We set everything up—ads, landing page, tracking.
Ongoing support & optimization
At the appropriate intervals (monthly, quarterly, or semi-annually), we improve the campaign and provide clear reports.

New business with Google Ads – your next step

„For small businesses, every bit of budget counts twice. Our job is to turn limited resources into reliable revenue—following a clear roadmap instead of costly trial and error. We craft each ad all the way to conversion, track performance, refine continuously, and ensure your marketing spend truly works for you.“

– Christian Wagner, Owner – has been working with search engine advertising since 2008

Let’s explore together whether Google Ads can bring business to your small company. No strings attached. Honest. Personal.

Frequently asked questions about Google Ads for small businesses

How much does a Google Ads campaign cost with you?

Typical advertising budgets for our small clients range from €400 to €800 per month. In addition, we charge for our agency services for strategy, setup, and support. By focusing clearly, we get more out of every dollar than would usually be possible internally.
How quickly will I see the first results?

The first clicks often appear within 24 hours. How quickly inquiries follow depends on search volume and budget. With very small budgets, we deliberately start slowly, observe, and optimize so that every cent counts.
How often is optimization performed?

With mini budgets, quarterly or semi-annual optimization is often sufficient to collect data and make meaningful adjustments. If your budget or traffic increases, we automatically increase the pace.
Can I continue the campaign myself later?

Yes. The account belongs to you. We document all steps, set up dashboards, and hand over control upon request—including tips on how to avoid pitfalls.
Is there a money-back guarantee?
Yes, we can guarantee success for many small businesses, as our basic requirements for the guarantee are met:
- Monthly ad budget of €700 or more
- At least 300 qualified clicks in the first 90 days
- We take care of the entire setup, landing page, tracking, and optimization.
If these requirements are met and no leads (calls, forms, emails, sales) are generated, we will refund our agency costs for setup and support.
Find out more here.

Google Ads for small businesses

Want to use Google advertising to grow your business in a predictable way—without expensive experiments?